- Copywriting
- Packaging
- Visual Identity
Harley Morenstein (aka Sauce Boss) believes food should always be epic, no matter what, and after creating one of the biggest followings in food (10M subscribers) with his crazy kitchen videos, he decided to hit pause on his YouTube channel to launch his own line of epic eats.
Food should always be epic, no matter what.
Henry Mortensen
Super Snack Time
From Online To On-Shelf
With buyers at Target and Walmart providing us with data-driven feedback in order to maximize sales, we quickly established a consistent look and feel across all sku’s, serving up Super Snack Time as the go-to choice for mega flavor in a pinch.
Deliberate and Delicious
From Biscuits In A Box to Bacon In A Bottle, bold color, stacked type, and a modern tone-on-tone background where leveraged against real ingredient photography, commanding the same explosive attention on shelf as Epic Meal Time does on YouTube.
Branding, In A Bag
With careful attention to all of the tasty details, we made sure the style guides were comprehensive and easy-to-use, supporting Super Snack Time and their multiple skus for many years to come.