- Branding
- Packaging
- Strategy
Careste is an all-new digital American luxury brand revolutionizing made-to-measure fashion with blouses that are on-demand and on-trend. Founded by three seasoned female entrepreneurs, Careste is disrupting the couture marketplace with accessible fashion.
We are boldly redefining what is possible in fashion one impeccably made-to-measure garment at a time.
Celeste Markey
Careste
An Elevated Experience
From head to toe, Clever developed the brand name, strategic positioning and brand identity for Careste, infusing every touchpoint with delightfully refined details and bold pops of color. Our work focused on artful touches and intimate expressions of the power of personal style.
Custom-Tailored
Clever carried the indulgent experience of lavishing time on yourself and translated it into an experiential packaging system. Lux (but budget-conscious) elements created an elevated and memorable unboxing experience while ensuring product integrity throughout the international packing and shipping process.
Building Powerful Brands
It’s impactful moments like this, when we can work with a team of powerful women founders seeking to empower other women, that make our agency feel deeply connected to #womensupportingwomen.